Comparaison des versions

Ancienne version 1

changes.mady.by.user Judith Sausse

Sauvegardée le

comparé à

Nouvelle version Actuel

changes.mady.by.user Utilisateur inconnu (moulin4)

Sauvegardée le

Légende

  • Ces lignes ont été ajoutées. Ce mot a été ajouté.
  • Ces lignes ont été supprimées. Ce mot a été supprimé.
  • La mise en forme a été modifiée.

FMS7XXFMS7AG

Entrepreneurship

 

Credits : 3 ECTS

Duration : 21 hours

Semester : S7

Person(s) in charge:  

Amaury MOULIN 

 

Keywords :   Entrepreneurship, creativity, innovation, business model, entrepreneurship funding

Prerequisites : none

Objective:   How to turn ideas into viable business development projects

Programs and contents :

The goal of this course is to make you grasp (vérifier si ça s'utilise bien comme ça, sinon understand^^)  the actor,  the issues and the challenges of business environment. You need a good understanding of it to successfully develop your project(s).

You will acquire a broad view of a project: creativity, funding, added value, pitch. The entrepreneur must understand the societal and economic environment in which he operates.

0 – Introduction, Entrepreneurship and Intrapreneurship

Presentation of the issues and the context. Entrepreneurship and Intrapreneurship share many aspects.

1 - Creativity and genesis of the project

Understanding and applying different techniques of creativity. How to turn an idea into a value-added project?

2 - Business model and business plan

Understanding the business models and choose the right one. Is a business plan really necessary and why?

3 - Funding

Knowing the different funding sources. Discover how to find the right one, tailored to your needs.

4 - Pitch, delivering an effective presentation

The look of your project  is as important as its content. Adopt the right language and convince in 5 min.

 

Abilities: 

Levels

Description and operationnal verbs

Know

Understanding entrepreneurship: from idea to start-up

Knowing the principles of creativity and innovation 

understand

The entrepreneurial environment: its actors, its challenges

The added value 

Apply

 Tools to analyze a Business plan

Analyse 

Strategies of startups

Analyzing and measuring the value of a start-up 

Summarise

 Being able to present a viable business plan, based on concrete evidences

Assess

 Assessing and diagnosing his project among others

Évaluations :

  •  Written test
  •  Continuous control
  •  Oral report
  •  Project
  •  Written report