ECTS Credits: 3
Duration: 35 hours
Persons in charge:Eve-Angeline LAMBERT, Associate Professor, firstname.lastname@example.org,
Keywords: Managerial economics, microeconomics, economic strategy, analysis of demand and supply
Objective: To analyze the managers' decisions with microeconomic tools.
Program and contents:
This course illustrates, with economic analysis tools, the decisional problems that managers face within firms. It displays the analytics elements that guide their decisions. Departing from concrete managerial problems, optimal decisions are displayed through concepts from microeconomic theory. The course is shared into three parts:
1) The first part studies the managers' decisions: estimation of demand, determination of optimal pricing, analysis of costs
Description and operational verbs
The microeconomic environment of firms.
The stakes of firms.
|Microeconomic theory tools.|
|To find the optimal decisions of firms depending upon the characteristics of the market.|
Gestion des contenus